Matcha

Description, Origin, and Story

SunMatcha® is a premium organic Matcha tea powder made from carefully shaded green tea leaves grown in Japan. It is produced in collaboration between two of Japan’s most renowned tea specialists: ITO-EN, the leading Japanese tea company, and Taiyo Kagaku, an expert in functional ingredients. Together, they developed a Matcha product that not only meets traditional Japanese standards but also satisfies the high demands of the European and American functional food markets.

What sets SunMatcha® apart is the traditional steaming process used after harvest – a technique that is rarely used due to its cost and complexity. Only 6% of global Matcha production is steamed, yet it is the key to achieving the smooth, mild, and umami-rich flavor that characterizes high-quality Japanese Matcha.

The tea plants used for SunMatcha® are shaded several weeks before harvest. This shading reduces the production of bitter polyphenols while increasing chlorophyll, theanine, and other amino acids. The result is a vibrant green tea powder with a mellow taste, less bitterness, and enhanced functional properties.

SunMatcha® is 100% organically certified, grown and processed in Japan, and ISO 21380:2022 certified – a new European standard that defines the purity, origin, and quality of real Matcha powder. It is free from adulteration, fillers, or added colorants. Unlike many “Matcha” powders on the global market, which are often merely milled green tea leaves from China or elsewhere, SunMatcha® is guaranteed to be authentic, steamed Japanese Matcha.

Available grades:

• SunMatcha® Gishiki – Ceremonial Grade: 100% first flush, 3% caffeine, 10.1% polyphenols

• SunMatcha® Kokyu – Premium Grade: 50% first flush, 25% second flush, 25% third flush, 2% caffeine, 10.5% polyphenols